There will be 23 games available at launch, including free-to-play hits such as Monopoly Go, Candy Crush Saga, Homescapes and Honor of Kings.
All games will be freely available, with Samsung's vice president and head of game services Jong Woo telling GamesIndustry.biz: "Unlike other cloud services, there is no content gated behind a paywall and no monthly subscriptions for users to access these games via our cloud streaming tech."
Games are accessed via links distributed via Galaxy Store listings, Samsung Gaming Hub, or ads. The Galaxy Store, which comes pre-installed on all Samsung phones and tablets, will serve as the runtime client.
CMA may use its powers under the new Digital Markets, Competition and Consumers Act (DMCC) to examine possible anti-competitive behaviour from the two companies given their dominance of the UK's mobile markets.
However, it proposes that no further action be taken on cloud gaming given "primary concerns have been addressed".
Following a preliminary investigation, an independent inquiry group has recommended a review into the UK mobile ecosystem and assess if the two megacorps have Strategic Market Status (SMS) which potentially gives them a self-preferential position in the market.